How to do a giveway on social media in 5 steps

Facebook, Instagram, Snapchat and Twitter have been abuzz with giveaways. And we love freebies and free goodies. But giveaways take a lot more than just giving out free products. On top of boosting engagement, giveaways allow you to track who…

What content marketing platform should you use ?

According to the CMI, the content marketing is a "marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action". There are as…